One of our taglines at FITH is "the assumptions are wrong." Nowhere is that more literal, or more damaging, than in how Gen X has understood neurodiversity. I'm the partner of someone diagnosed with autism and ADHD: AuDHD, at 59. He's ten years older than me. I'm not telling you that as an age thing, I'm telling you because it's the assumption I made. For years, the ten-year gap was where I put any challenges between us: this is just what happens when two people are a decade

“Grunge + Mix tape = Gen X” is an over-simplified formula for a generation whose cultural landscape is vastly more complex and - more specifically - European than a Seattle record label.

There's a cohort running FTSE 100 boardrooms, controlling nearly a quarter of global spending, and they’re first in line for the biggest wealth transfer in history. It’s us, Gen X.

There's an industrial complex built around explaining Gen Z. Nobody's doing it for Gen X. FITH Futures is here to help unlock the gateway to the future of ageing